The dream of a graphic designer is to create meaningful designs that communicate on a visual, intellectual and emotional level. It is the joy of being creative and having someone pay you to do it. But the reality of that dream is that it often comes with the heavy price on the creative soul. There are endless meetings, client revisions, committee-mandated direction, project managers who are frustrated art directors, long hours and often little recognition. These are the daily and universal struggles of a graphic designer and this is my loving tribute to those in the design trenches. May the creative concept never be forgotten and the good fight always be fought.
