Adobe wanted to see what stories they could tell with the buzz generated during Social Media Week 2012, using their SocialAnalytics platform. Here’s one for starters: did you know that the total reach of #SMWLDN during Social Media Week was an impressive 39.9 million? That’s the equivalent of over half the UK’s population! Check out some of the other stats and key influencers in this infographic brought to you by @AdobeUK #AdobeSocial
