ROPO (Research Online Purchase Offline) is a known customer behavior, but very difficult to measure. With a small amount in a online marketing campaign (adwords), we were able to measure an increase of 200% of in-store sales for the product.
Online Shopping in the Arab World
Admin
1 min read
Tags:
campaign
customer
marketing and the internet
offline
sales
sales funnel
search engine marketing
small
store
Admin
View all posts
Related Posts
2012 Edelman Trust Barometer: Focus on Employees
Executives and rank-and-file employees see the same company differently. Link
Read More
The World’s Most Profitable Companies
Check out this infographic to learn how companies can achieve revenue optimization through customer intelligence and database marketing services, and…
Read More
How Brands Listen in the Digital Age e0AHow to Build a Dependable Workforce: Using background checks
In the age of Facebook and cloud computing, listening to customers is more important than ever. It sounds simple enough,…
Read More