Second Moment of Truth in Hotel Marketing
Despite some PR setbacks in 2011, AirBnB’s growth seems unstoppable. It booked 4 million nights of accommodation in users’ homes…
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2012 Edelman Trust Barometer: Focus on Employees
Executives and rank-and-file employees see the same company differently. Link
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Leveraging SMS & Twitter
Let’s dive into the burgeoning world of Social Business. This new generation of technologies is rising up to meet a…
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Inside the Mind of Wikileaks Founder Julian Assange
As the story develops on a daily basis, we now see giant companies either granting or (more often) withholding support…
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Top Small Business Tweets of 2011
Ever wonder what made PR what it is today? Sure, we’re immersed in PR 2.0 and will probably leap to…
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The Evolution of the PR Pro
Many pros likely think of public relations as being a product of the modern age. Trying to manage public opinion,…
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Ten Truths to Managing the Branded Experience
At Tech Cocktail’s latest Startup Mixology Conference, each speaker shared one of the key ingredients that go into starting and…
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